Tourists are flocking to a captivating tourist attraction in Turkey, famously known as “Love Valley.” Located in the renowned region of Cappadocia, this area has become increasingly popular among visitors who arrive by hot air balloon to witness the intriguing phallic-shaped rock pillars, which some travelers have humorously referred to as the “c*ck rocks.”

The Cappadocia region experienced a record-breaking influx of tourists last year, with approximately 1 million visitors. Tourist officials have been monitoring the growing interest in this area of eastern Anatolia, central Turkey, in recent years. The unique rock formations, although amusing to many, are the result of natural erosion caused by ancient volcanic eruptions that occurred approximately 9 to 3 million years ago during the late Miocene to Pliocene epochs. Thick ash from the eruptions solidified into soft rock, which was later sculpted by wind and water erosion, leaving behind the more durable elements and creating an extraordinary landscape of cones, pillars, pinnacles, mushrooms, and enchanting “fairy tale chimneys,” some towering up to 130 feet (40 meters) in height.

Every morning at sunrise, hundreds of hot air balloons take flight above Cappadocia, offering breathtaking views of the unusual rock formations. The area has gained a reputation as one of the world’s most popular destinations for hot air ballooning. Travel blogger and photographer Karsten Wrobel captured stunning images of the magnificent rocks during her visit to the region with her partner. Love Valley, or as one blogger humorously named it, “willy valley,” became a frequent hiking spot for them. They timed their visits to coincide with the early and late hours of the day, capturing the pillars illuminated by the golden light.

Cappadocia’s allure extends beyond its unique rock formations. Beneath the surface, an intricate network of human-created caves can be found, featuring living quarters, places of worship, stables, and storehouses carved into the soft stone by the people of the region. Entire underground towns with up to eight different levels have been formed. The name Cappadocia, or “Kapadokya” in Turkish, translates to “land of the beautiful horses,” and visitors often catch glimpses of majestic horses galloping through the formations, adding to the enchantment of this extraordinary destination.