NFL legend also has a huge signing on bonus
JASON Kelce has wasted no time swapping on-field success for business deals to keep the dollars rolling in during retirement.
Like brother Travis, the NFL legend – who called time on his stellar career earlier this year – has become hot property for companies keen to use his larger-than-life character to boost their brands.
1Jason Kelce has kept the dollars rolling in during retirementCredit: AP
Hotel chain Marriott is the latest to reach for a piece of the Kelce pie, signing up Super Bowl-winning Philadelphia Eagles icon to become their first Fanbassador.
Football fans can bid with points or cash to recruit Jason for a multitude of events, including joining him for a gameday pool party, helping with a flailing fantasy campaign, and even joining him during the build-up to Super Bowl LIX in New Orleans next year.
A source close to the Kelce family has told The U.S. Sun that Jason has signed a $2.4 million, two-year deal with Marriott Hotels, with a $450,000 signing-on bonus.
As we revealed earlier this year, Travis and Jason have become inundated with new business opportunities, ranging from multi-million dollar sponsorships for their smash-hit New Heights podcast to offers from Hollywood bosses to star in big-budget action movies.
The U.S. Sun also disclosed the details of his three-year, $1.8 million per season deal with ESPN, which includes an extra $1 million sign-on bonus, to take a seat as a pundit on Monday Night Football.
The advertising and distribution rights to New Heights was sold to Amazon’s Wondery in August for $100 million.
But for a man of the people like the fan-favorite center, Marriott, according to our insider, saw the 36-year-old as the “perfect fit” to be the A-list figurehead for their new NFL-themed experiences.
“They know that fans love him because of his natural and funny personality,” said the well-placed source.
“His brother is making a lot of money off the field, but Jason is too, as his image is fantastic for business: he is a guy everyone wants to be friends with, a cool father, a great husband, and an analyst.”
Marriott confirmed earlier this month that every Thursday, the older Kelce brother would debut a new Marriott Bovoy Moment—and he has already shown his acting prowess by starring in commercials for the campaign.
Jason Kelce leaves entire ESPN panel in fits of laughter with ManningCast musical audition ‘in thong slippers’
Fans can bid for the opportunity to announce a draft pick in the football hotbed of Green Bay in 2025.
They could also head to the United Kingdom to take in a soccer match at Manchester United’s iconic Old Trafford Stadium before heading south for an NFL game in London.
“As a player, Jason Kelce inspired an entire generation of fans to pursue the game they love, and we could not think of a more perfect NFL fan to be the first-ever Marriott Bonvoy and Courtyard by Marriott ‘Fanbassador’ than him,” said Brian Povinelli, Senior Vice President, Global Head of Marketing and Brand.
“He clicks all the boxes, he doesn’t create controversies, he is a nice guy to be around,” added the source.
“He is a TV star who has stayed very grounded. He keeps having the same personality despite seeing his off-field profile rise, and people love him for that.
“Jason is a stand-up guy; the companies know that, so they really push for his signature.”
