Italian luxury house Versace has revealed the latest installment of its Versace Icons collection, presenting timeless wardrobe essentials that perfectly capture the essence of the iconic Versace woman. Actress Anne Hathaway and singer Chris Lee are the faces of the campaign lensed by fashion photography duo Mert Alas & Marcus Piggott. In charge of styling was Jacob K, with set design from Happy Massee. Beauty is work of hair stylist Orlando Pita, and makeup artist Tyron Machhausen.
Iconic fashion house Versace offers bold, sophisticated, fun, strong design combined with impeccable Italian craftwork. They are intentional and serious about their work as thought leaders in matters of inclusivity and are always seeking to use their considerable platform to value and promote women’s empowerment as well as championing LGBTQIA+ rights. They are a fashion company with a very real heart, and it is my honor to continue working with them on the next chapter of their Versace Icons collection. – Anne Hathaway
©VERSACE, Photography by Mert Alas & Marcus Piggott
©VERSACE, Photography by Mert Alas & Marcus Piggott
The Versace Icons collection stands as the quintessential Versace wardrobe. At its core are renowned House signatures, such as precision tailoring that molds the classic Versace hourglass shape and the bustier, reinvented either as dresses or modern-day tank tops. There’s also the legendary Medusa ’95 House emblem, which hails from the 1995 collections, and leather accessories decorated with the hallmark Greca Goddess motif, embellished with the House’s iconic golden Greca design. These distinct symbols are seamlessly integrated into classic wardrobe staples.
Versace delivers a clear feminine message of courage, independence, boldness, and confidence. This next chapter of the Versace Icons collection continues the House’s signature expression of beauty through luxurious and elegant designs and shares a positive vision of the future. – Chris Lee
©VERSACE, Photography by Mert Alas & Marcus Piggott
©VERSACE, Photography by Mert Alas & Marcus Piggott
Highlighted within the collection are luxuriously soft nappa leather jackets and coats, impeccably tailored to emphasize the waist and showcase the iconic Versace straight-shouldered hourglass form. These are paired with a matching nappa pencil skirt, offering an elevated take on versatile classics. The range also features definitive Versace denim, including jeans crafted straight and snug around the waist in refined washed denim. Not forgetting the signature bustier corset from Atelier Versace, which has been transformed into a contemporary everyday top, and the quintessential trench coat, adorned with golden buttons that feature the House’s Medusa symbol. The collection features tops in Versace’s foundational deep black hue, silk shirts displaying the brand’s exceptional craftsmanship, and the intricately crafted Greca Goddess bags.
©VERSACE, Photography by Mert Alas & Marcus Piggott
The newly introduced pieces of the Versace Icons collection are now available on Versace.com and in the boutiques worldwide.
